Local SEO
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How to Rank for “Near Me” Keywords
Read More »: How to Rank for “Near Me” KeywordsSearch “how to rank for near me keywords” and you will find the same advice repeated everywhere: add your city to the title tag, get reviews, claim citations, optimise your Google Business Profile. None of…
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Is Hiring an SEO Consultant Worth It? An Honest Guide for UK Businesses
Read More »: Is Hiring an SEO Consultant Worth It? An Honest Guide for UK BusinessesMost articles that answer this question are written by SEO consultants trying to win your business. I’m an SEO consultant trying to win your business, so I should acknowledge that upfront. What I can offer…
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How to Choose an SEO Agency: A Buyer’s Guide for Professional Services Firms
Read More »: How to Choose an SEO Agency: A Buyer’s Guide for Professional Services FirmsHiring an SEO agency should make your marketing clearer, not more confusing. But for many professional services firms, the proposal process feels like the opposite: technical audits, keyword maps, content plans, backlinks, AI search, monthly…
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Local SEO Tips for London Businesses in 2026
Read More »: Local SEO Tips for London Businesses in 2026I’ve been doing SEO in London long enough to know that most “local SEO guides” written about this city are written by people who have never had to explain to a Mayfair law firm why…
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What Prospects Find When They Ask AI About Your Firm
Read More »: What Prospects Find When They Ask AI About Your FirmYou’ve just been referred by a happy client. The prospect at the other end has heard good things. Before they pick up the phone, they open ChatGPT and type your firm’s name. What comes back?…
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How to Do a Local SEO Audit (Without an Agency or a Marketing Degree)
Read More »: How to Do a Local SEO Audit (Without an Agency or a Marketing Degree)Most small business owners who contact us have never done a proper local SEO audit. Some have been paying an agency for months. Some have been doing bits of SEO themselves based on things they’ve…
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How to Get Customers to Leave Reviews
Read More »: How to Get Customers to Leave ReviewsMost small businesses have a reviews problem, and it’s not the one they think it is. They assume people don’t leave reviews because they’re lazy, or because they only bother when they’re angry. That’s not…
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What Is Local SEO and Why Does It Matter for Small Businesses?
Read More »: What Is Local SEO and Why Does It Matter for Small Businesses?Most explanations of local SEO tell you the same three things: it’s about relevance, distance, and prominence, and Google uses those three factors to decide who shows up when someone searches nearby. That’s true. It’s…
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SEO for Small Business in 2026: Is It Still Worth It?
Read More »: SEO for Small Business in 2026: Is It Still Worth It?Every week I speak to small business owners who are worried that SEO is dying. They’ve seen the headlines. They’ve noticed their traffic changing. And they’re wondering whether to keep investing or quietly let it…
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Google Business Profile Optimisation: A Complete Guide for UK Businesses
Read More »: Google Business Profile Optimisation: A Complete Guide for UK BusinessesYou’re paying for a website, maybe even running ads, and yet the business down the road- the one with the worse service and the uglier website- keeps showing up above you in Google Maps. Infuriating,…